I'm an accomplished content marketing writer with over ten years of experience creating content for digital solutions like AI, the IoT, SaaS telematics, financial services, e-commerce, AI and analytics. I have worked with brands including IBM, CarMax, Fleet Complete, Geotab and Microsoft
15 Customer Service Tips You Need to Succeed in 2023
Customer service is a great place to focus your CX investment. It provides countless opportunities for your business to exceed customers’ expectations. With that in mind, here are 15 quick customer service tips for enhancing your customer service operations in 2023:
Case Study Granby Zoo
The Granby Zoo has been delighting animal lovers and fun-seekers for over seventy years with its mixed population of over 1,300 animals from all over the globe. Many furry, feathered, and finned creatures living in the Zoo de Granby have a precarious status in nature. This case study describes how they manage their diverse staff of full-time, part-time, and seasonal employees.
How Watson Discovery enhances human intelligence with ninja-like news discovery skills
For many business development, product marketing and sales professionals, finding prospective customers with a compelling need for their products and/or services is challenging. Watson Discovery News is like having a large team of tireless researchers vigilantly seeking opportunities and threats, only faster, and with more precision.
Fleet Complete Vision Sales Enablement Brochure
I wrote, edited, and collaboratively designed a brochure pertaining to the Fleet Complete Vision solution, comprised of an AI-powered dashcam and mobile/web enabled application for fleets across many industries.
Fleet Electrification: Are You Charged Up to Transition to EVs?
Strategic initiatives like fleet electrification are becoming key to corporate sustainability programs, which are critical to meeting the expectations of stakeholders, including employees, customers, investors, and regulators.
Putting fleet data quality to the test for risk management
Key results from an experiment to validate Geotab’s curve logging method of GPS logging and why fleet data quality is critical for managing driver safety and risk. An experiment-based white paper.
Fleet Complete Hub Sales Enablement Brochure
I wrote and designed a sales enablement brochure about Fleet Complete's flagship GPS tracking and monitoring application, FC Hub.
Car Restoration Projects That Help Teach Life Lessons
You don't have to be a big-time car enthusiast for your first vehicle to impact your life greatly. Think back to when you got your driver's license and own car. You felt on top of the world, especially when you were handed the keys for your first solo drive. This newfound freedom and independence is an exciting milestone in any young person's life – and usually lasts until that first car repair comes along.
Overcoming Data Labeling Challenges for Smart Checkout
The last few years have increased pressure on grocers, supermarket chains, and convenience stores to improve customer experiences like never before. Despite supply chain bottlenecks and rising supermarket prices, more than a third of respondents to a recent survey said they are buying more groceries than before the pandemic.
More shopping doesn’t need to lead to longer lines. Many retailers have implemented self-checkout lines to help shoppers get their errands done more quickly. And for...
The OSF Digital 2022 U.S. Automotive Dealership Ecommerce Benchmark Study Whitepaper
The global automotive industry is projected to grow to just under nine trillion U.S.
dollars by 2030. I wrote a whitepaper about how car dealers can succeed in the competitive ecommerce realm by following OSF Digital's best practices and engaging their experts.
7 Common Retail Contracts and When to Use Them
From a simplified consumer perspective, the idea of a retail contract seems quite simple. You find items on a shelf, rack, or online store, put them in your physical or digital shopping cart, and make a cash, debit, or credit card payment.
Refund and return policies vary by retailer, however, most transactions result in wins for both parties. If you are in a big-ticket retail segment like automotive or home furnishings, you undoubtedly work with a handful of sell-side agreements, and several ...
What is a Data Annotation Platform?
What is data annotation?
Data annotation is the process of labeling data – text, 2D images, 3D renderings, audio, or video – so that machines can understand it.
Let’s say you are an AI programmer archivist for National Geographic, working with an extensive catalog of cat images. An AI algorithm will need training to help understand the difference between domestic cats, like calicos and tabbies, and wild cats like lions, tigers, and jaguars.
Wine Subscriptions - Attract, Engage and Delight Your Ecommerce Customers
I wrote an ebook for the OSF Digital agency about e-commerce subscription models for the wine industry using Salesforce.com's ecommerce platform. I researched the topic, wrote and edited the content. The graphic design was managed by the agency's in house team.
The Top 6 Connected Fleet Trends to Watch in 2023
Fleet-centric businesses faced significant fuel price increases, interest rate hikes, and driver shortages in 2022. According to the American Truck Association, fleet managers also had to deal with delayed new vehicle deliveries and keep vehicles in active use longer. Organizations are responding to these challenges by investing in innovative fleet management and telematics platforms.
24/7 Schedules Guide
Picture this: an emergency room bustling with activity, a hotel lobby filled with guests, a manufacturing plant humming with productivity, and a lively restaurant serving delicious meals—these industries never sleep, and neither does their workforce.
To keep the wheels turning and the lights on, organizations need smart strategies for effectively scheduling employees.
So, buckle up and get ready to uncover the secrets behind efficient and exciting 24/7 scheduling!
24 / 7 Scheduling Types
Orga...