Mark Burdon

Do you remember the first time you sat behind the wheel of a car? Did your heart rate climb as you entered traffic, and your mind race as you strived to apply what you had been taught?Now, imagine if instead of the teachings from parents, siblings and teachers, you were suddenly infused with skills and knowledge from countless driving experiences - the learned abilities of drivers in connected cars in your city, and around the world.

The global automotive industry is projected to grow to just under nine trillion U.S.

dollars by 2030. I wrote a whitepaper about how car dealers can succeed in the competitive ecommerce realm by following OSF Digital's best practices and engaging their experts.

Statista estimates that nearly 1.2 trillion USD worth of products and services will be sold via B2B e-commerce websites by the end of 2021. According to Digital Commerce 360, B2B marketplaces generated $680 billion in 2018, and they expect revenues to increase to $3.6 trillion by 2024. To put it in context, that is about twice the value of Canada’s projected GDP for 2021.

I collaborated with a great digital agency in Toronto called The Intercept Group on writing and editing this ebook about DevOps development and operational models for innovative companies. This wasn't the final version of the ebook as you will see a few inline comments, but this is a late draft.

When the lights go out, your customers want answers, and they want them now. But they want to communicate with you in different ways.

PowerAssist is the outage call centre solution that meets the needs of all your customers. With multiple contact channels for convenience and speed, including the option to interact with a live agent, PowerAssist ensures your customers get fast, personalized service and the immediate answers they need to make decisions.

Quick guide for managing fuel economy and idling. Written for a campaign which started as fuel prices spiked during the pandemic and conflict in Ukraine.

Shopify merchants - grow your sales into international markets with the Xe Currency Converter for Shopify.
If you’ve built your business on selling your products to local customers, expanding that scope internationally can either be extremely intimidating or terrifically exciting. The usual determining factors for whether an entrepreneur is enthusiastic or fearful about expanding their sales to an international audience.

Strategic initiatives like fleet electrification are becoming key to corporate sustainability programs, which are critical to meeting the expectations of stakeholders, including employees, customers, investors, and regulators.

Successful fleet safety programs take a balanced approach to driver coaching, consisting of advice to discourage risky driving behaviors and rewards for defensive driving.

I wrote, edited, and collaboratively designed a brochure pertaining to the Fleet Complete Vision solution, comprised of an AI-powered dashcam and mobile/web enabled application for fleets across many industries.

A whitepaper for Alectra Utilities about a customer billing study comparing tiered pricing plans vs traditional Time of Use billing.

Consider this: A single manual task takes a human knowledge worker in a water utility an average of five to six minutes to complete a task. He or she may repeat that same task over fifty times a day, or hundreds of times a week.

A purpose-built robotic process automation (RPA) bot can complete the same task in just a minute to ninety seconds. The bot doesn’t make mistakes, it doesn’t need breaks, and it never sleeps. It may not need any human supervision or intervention at all if designed, de...

Looking to motivate your sales team to smash their goals next quarter? There are many tools to coach your sales team into the best version of themselves, but one that’s often overlooked is the sales performance evaluation.

A sales performance evaluation is a chance for a manager and a sales professional to align their goals and determine a strategy for achieving them. When done right, this formality can turn into an opportunity for growth.

Is your utility capitalizing on the power of AI for predictive operational and customer energy consumption analytics?

To complement and enhance our expertise in utility analytics and customer experience solutions, Util-Assist has invested in Grid4C, a worldwide leader in artificial intelligence (AI)

A whitepaper on how customer experiences are improved as companies move their business processes to digital channels like the cloud, VoIP the internet, their intranet and Software as a Service.